Build a purpose-driven business by aligning what you love with what you know.
The Venn Effect distills lessons from serial entrepreneur Bill Rader’s career into a practical, fast-paced guide for founders, students, and ambitious professionals. Its core premise is simple: do what you love and do what you know—lacking either, failure is likely. Rader expands his popular keynote into actionable stories and tips on getting noticed, avoiding pitfalls, and persevering through challenges.
Readers will find insights across startup life, leadership, and personal resilience—told with humor and clarity—plus encouragement for anyone facing obstacles, including health or life setbacks. The goal: help you refine your roadmap, ask “Why can’t I do this?”, and take the next step with purpose.
Retail Price: $17.99 (Paperback)
- Author: W. K. (Bill) Rader
- Edition: Second Edition
- Paperback ISBN-13: 9781733041652
- Pages: 222
- Publisher: Camber Press
- Pub Date: October 1, 2019
About the Author
W. K. (Bill) Rader is a lifelong entrepreneur who launched his first venture as a teenager, went on to build multiple companies, and has led M&A deals across industries. He contributes to outlets like Forbes and Inc., translating decades of hands-on startup experience into practical insights for founders and leaders.